Case Studies

Ran a sweepstakes to promote two newsletters and print edition of Martha Stewart Living. 77% of entrants signed up for newsletters and print magazine.

Ran a Facebook personality test to match prospects with their "ideal" fuzzy friend. 11% of traffic clicked through to main website.

Ran a sweepstakes featuring a chance to win season football tickets to encourage signups for "breaking news" text alerts and for the team email newsletter.
25% increase in Facebook Likes in 5 days.

Figment wanted to engage their very active community of teens and young adults in a unique and entertaining way.
94% quiz completion rate.

Luxury Link created a personality test where users answered various questions about their travel personalities, providing valuable data on their customer's interests.

Ran 31 days of sweepstakes to acquire email addresses for its mailing list.
113,318 emails submitted.