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Pangea Pulse: Pangea Media Survey Reveals that Most Tweens and Teens Think They are Overweight

Wednesday, January 7, 2009
Boston, MA

Pangea Media, the leader in online quizzes and quiz technology, has released the results of its latest “Pangea Pulse,” which tracked the attitudes and preferences of its tween and teen users about body image and how their related perceptions will impact their New Year’s resolutions.

When asked how they feel about their current weight, in a recent survey conducted on Quibblo.com, more than half of the respondents (60 percent) said they believe they weigh too much. More than half said they feel like their life would be dramatically improved if they achieved their ideal weight. When asked what motivates them to improve their physical appearance, over half of the tween and teen respondents cited seeing photos of themselves and picking flaws from these photos, followed by comparing themselves to friends and seeing “perfect” models and celebrities in magazines, TV and movies.

Fifty-nine percent of respondents said they have compared their bodies to those of celebrities. When asked to choose which celebrities have the most ideal bodies, the majority of respondents chose Beyoncé (approximately 60 percent), followed by Paris Hilton (33 percent) and Scarlett Johansson (26 percent).

To get in shape in ’09, tweens and teens say they will eat healthier (46 percent) rather than diet (36 percent). Fifty-three percent of tweens/teens respondents have never been on a diet, while 17 percent said that they have tried a few different diets and had some successes.