Quizzes and Tests
Create a personality test, trivia quiz, pass/fail test and more
- Encourage customer engagement with a universally appealing form of entertainment
- Connect your customers to your brand with relevant, interactive content
- Increase the time users spend on your site
Quick Tip:
The introduction text of your quiz gets published into your customers' status updates when they share their results, so write a compelling intro that speaks to your audience.
Five Reasons to use Quizzes and Tests
-
Engage and educate users with an entertaining game like format
Recognizable and well-liked, trivia quizzes, personality tests, IQ tests and similar quizzes have a broad appeal to customers of all types.
-
Promote your brand in a fun way
Use a trivia test to share amusing facts, surprising history, and fun trivia about your brand or use a personality test to create brand/ product association. It's brand loyalty training and product education couched in a game.
-
Increase the time users spend on your site
It takes time to complete quizzes and tests, but your prospects won’t mind if they find the content interesting and like the challenge. Plus, once they start, quiz-takers are motivated to complete the test or quiz to learn their score or result.
-
Quizzes & tests are very viral
Personality tests and trivia tests are very popular among social networking communities and some of the most commonly shared content. Customers post links to brag about their results and encourage friends to participate. Personality test results that read, "I am a your brand here" are a great way to market via social networks.
-
Use a test or quiz as a diagnostic tool
Assist customers in determining the right product for them with a personality test that evaluates their wants and needs and provides information on the product that is best for them.