Robbie Richards

Robbie Richards's picture

Robbie Richards

Robbie Richards is the digital marketing director at Royal Jay, author of robbierichards.com, and contributing member of the SnapApp content marketing team. He specializes in search engine marketing for SaaS-based companies, and has been featured on large industry publications such as Search Engine Land, Ahrefs, Digital Marketer, Wordstream and AdWeek.

Articles By Robbie Richards

A Simple Guide to Creating Interactive Ebooks (With Examples and How-To's)

Ebooks have come a long way since the Kindle was first introduced ten years ago. Back then, an ebook was simply an electronic version of its printed counterpart you could view on an e-reader or computer. Today, even non-publishers have the ability to easily craft PDF-style ebooks and post them to... Read More

The Ultimate Guide to Interactive Marketing

Content marketing is all the rage today. Heck, my grandparents are even talking about it! Ok that one may be a bit of a stretch, but the awareness of content marketing is at a fever pitch. This level of interest has grown 5X in the last 5 years to a point where Google Trends has measured the... Read More

Interactive Storytelling: How to Make Your Content Strategy Soar in 2017 (with Examples and Stats)

One of the keys to content marketing success is differentiation. How can you provide unique value nobody else is offering? For a long time, “content marketing” was seen as a daily 500 word blog post. That's it. You'd build a massive audience with nothing more than a topical focus and consistent... Read More

75 Interactive Infographic Examples to Inspire 2017

Infographics saw the the biggest increase in use of any content type among B2B marketers in 2016, increasing from 50% to 58%. And, for good reason. Infographics provide the perfect vehicle to present complex information in a concise, engaging and easy-to-understand way.  But, over the last few... Read More

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