SnapApp Blog

Why Interactive Content Is Transforming the Sales Funnel

The sales funnel continues to transform with emerging technologies. At this point, probably every B2B marketer has seen this stat (or one like it): B2B buyers complete 57% of their research on a...

Fresh Off The Press

Why Interactive Content Is Transforming the Sales Funnel

The sales funnel continues to transform with emerging technologies. At this point, probably every B2B marketer has seen this stat (or one like it): B2B buyers complete 57% of their research on a product before speaking to a sales representative.   That statistic is actually a bit outdated, now,... Read More

An Actionable Guide to Visual Storytelling

15 Tools, Techniques and Examples to Help Cut Through the Noise The world’s biggest brands and ideologies were built on stories. That’s no exaggeration: every major idea, from Star Wars to Apple to Western Democracy to Christianity and Islam, wouldn’t be where it is without the power of... Read More

Your Go-To Guide for Creative Summer Marketing Campaigns (13+ ideas and examples)

  Happy SCUD Day! “SCUD” stands for Savor the Comic, Unplug the Drama, and encourages us to relish in the funnier side of life rather than giving into drama and stress.   If you didn’t know about SCUD day, you are not alone! There’s pretty much a reason to celebrate each calendar day – many of... Read More

Unleashing the Potential of Every Marketer: The Story of Our Mission

We recently asked our CEO and founder Seth Lieberman to give us some insight into his journey to founding SnapApp and how we landed on our company’s mission. Today we share that story with you.   Being early is lonely.   I knew we were early, but it took me years to realize just how early. No... Read More

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