Pop Quiz: Are You Winning Demand Gen All Year Long?
January 21, 2015 | Dan Trefethen
As marketers, we love getting our message out there.
There is nothing more satisfying than creating great content and getting it in front of the right audience. Even after 5 years in marketing, I still get giddy when I see someone downloads one of our white papers.
So what’s the problem?
It’s hard coming up with ideas ALL YEAR! Sure, if there’s an event, product release, or a major holiday, most marketers can craft a message to resonate with their audience. But what about all the inbetween time? How about the personally awesome but notoriously slow-for-B2B month of August? How can marketers compete with summer vacation?
Turns out, marketers can. In fact, marketers can use well-known and random holidays all year to anchor marketing campaigns. The Burning Socks Festival, National Coffee Day, Have Fun At Work Day… these holidays are at the tip of the iceberg of inspiration for marketers.
But in order to market to obscure holidays, it helps to know they exist in the first place… Ready to test your knowledge?
Now that you know about some of the more out-there holidays throughout the year, grab our handbook stuffed with 100+ holidays, birthdays, and celebrations to guide you. Get inspired today with SnapApp’s Ultimate Marketer’s Guide to Engaging Your Audience All Year Long.
And don’t forget to test your knowledge:
The Burning Of The Socks
The Cannonball Festival
The Running of the Flags
The Spring Chicken Festival
Cinco de Mayo
Mexican Independence Day
Roman belief in the star Sirius sending hot weather down to the earth
It’s the part of the summer when we hang our tongues out like dogs because it’s so hot
Ancient Greek tradition of letting dogs run free in July and August
Julius Caesar’s birthday is in July, and he loved dogs
Talk Like a Pirate Day
Wear a Peg Leg Day
Adopt a Parrot Day
Travel to an Island Day
Buy Nothing Day
Saint Patrick’s Day