Oh Snap, We Won a CODiE! SnapApp Wins Best Content Marketing Solution
July 24, 2017 | Melissa Nazar
It’s a big day for SnapApp – last night, we learned that we won the SIIA CODiE Award for Best Content Marketing Solution!
You like us. You really like us.
It’s a huge honor to be named among the winners. If you’re not familiar with the CODiEs, it’s the software and information industry’s only peer-recognized awards program. That means that a panel of tech leaders – think senior executives, analysts, media, consultants, and investors – evaluate assigned products through a rigorous nomination process and ultimately select the finalists for each category.
It also means that the industry is seeing what our customers already know extremely well – creating engaging, interactive content using SnapApp can unleash the potential of your marketing programs and accelerate your growth.
Here’s some of the direct feedback from the judges on the SnapApp platform:
An impressive tool that definitely hits a need in the market – so much of content creation is boring, or stupidly interactive.
A versatile tool that helps marketing teams deliver results (leads, awareness, conversions, etc.).
Easy setup and use. Engaging result. Good customer support. Logical UI.
Representing us on the ground in San Francisco last night at the awards ceremony was our very own Greg Achenbach, VP of product. You may know him as the star of our monthly product videos.
While he was absorbing the shock of #winning, I had a chance to ask Greg what he thought the award meant for SnapApp.
“I mean, I’m not in it for the awards, but…”
Just kidding. What he really said:
“The CODiE Awards recognize the most innovative products impacting businesses across the world. It’s a tremendous honor to win this award, an honor we wouldn’t have if we didn’t have such great customers. Over the years our customers have been the driving force behind the evolution of our product and pushing us to create something that’s truly best in class.”
Big shout out to the entire SnapApp community – customers, employees, admirers – for helping us create an award-winning platform!
P.S. 2017’s been a great year for SnapApp winning awards… we were named a Best Place to Work by the Boston Business Journal, received accolades from Content Marketing Institute for our interactive infographic Content Land and our blog (don’t forget to subscribe); and we’re also a finalist for BostInno’s Coolest Company awards.
If you’re curious about how our platform works, check out this interactive tour.