B2B Interactive Content Marketing Blog

Modern Marketers Demand Modern Thinking

How to Nail B2B CTAs: Email, Social, Blog, & Web

The call-to-action (CTA) is a core component of any marketing effort today, especially within the B2B space. Without one, how do you expect your target audience to do what you need them to do...

Justina Logozzo

4/17/18

App Deployment to Facebook Pages is Here!

SnapApp

2/28/11

Announcements, New Features, Product

SnapApp applications can now be deployed to the new Facebook Pages. Facebook's recent update to Pages for businesses and organizations made it possible to install third-party apps with rich styling and functionality, like SnapApp, directly onto a tab of your Facebook page. Starting today, any... Read More

SnapApp Powers EscapeMaker.com's I LOVE NY Campaign

SnapApp

2/25/11

Featured App

Today marks the beginning of an 8 week campaign run by EscapeMaker.com to encourage participation in its I LOVE NY Facebook page. EscapeMaker.com has created an trivia quiz, powered by SnapApp, is hosted directly within the Facebook page. Fans of the page are encouraged to take the quiz in order... Read More

Product, Through the Eyes of Your Customer

SnapApp

2/25/11

Product

Being in Product Management and Marketing we have the privilege of formulating ideas, products, and concepts. With ideation, competitive positioning, value proposition and development complete; you launch and then your customers decide whether you have met the market need or not. When we created... Read More

Mixergy Interview with SnapApp CEO, Seth Lieberman

SnapApp

2/23/11

Announcements

SnapApp founder and CEO, Seth Lieberman, was interviewed by Andrew Warner for Mixergy.com. The interview centers on the early success of Pangea Media, and the evolution of the company's strategy and products, including the recent launch of SnapApp. Seth provides advice and words of wisdom for... Read More