SnapApp Blog

What Is an ROI Calculator? And How They Drive B2B Lead Generation

ROI (return on investment) calculators are not only one of the most effective content types today – they’re easier and more cost-effective than ever to create.   With no special coding skills at...

Fresh Off The Press

An Actionable Guide to Visual Storytelling

15 Tools, Techniques and Examples to Help Cut Through the Noise The world’s biggest brands and ideologies were built on stories. That’s no exaggeration: every major idea, from Star Wars to Apple to Western Democracy to Christianity and Islam, wouldn’t be where it is without the power of... Read More

Your Go-To Guide for Creative Summer Marketing Campaigns (13+ ideas and examples)

  Happy SCUD Day! “SCUD” stands for Savor the Comic, Unplug the Drama, and encourages us to relish in the funnier side of life rather than giving into drama and stress.   If you didn’t know about SCUD day, you are not alone! There’s pretty much a reason to celebrate each calendar day – many of... Read More

Unleashing the Potential of Every Marketer: The Story of Our Mission

We recently asked our CEO and founder Seth Lieberman to give us some insight into his journey to founding SnapApp and how we landed on our company’s mission. Today we share that story with you.   Being early is lonely.   I knew we were early, but it took me years to realize just how early. No... Read More

Why Events Still Matter in a Snapchat World

At SnapApp, we’re just about at the end of our seemingly nonstop spring event season. Any given week, a chunk of folks from our Boston HQ have been off and running to distant lands, like Phoenix or Las Vegas, extolling the merits of interactive content.   Just a few more shows in these next few... Read More

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