SnapApp Blog

10 Everyday Struggles Of A Digital Marketing Team

Guest post by Dario Supan, content strategist and editor at Point Visible, a digital marketing agency. When he isn't neck deep in outreach projects and editorial calendars, you will most likely find...

Fresh Off The Press

Creating an Interactive Marketing Campaign from Start to Finish [Case Study]

  A common question for us at SnapApp is some variation of the following: “Well, I get interactive and how it could help, but how do you actually integrate it into your campaigns?”   Let’s get meta for a minute. It should come as no surprise that we (ourselves at SnapApp) spend a lot of time not... Read More

Scaling Interactive Content Creation: How to Create a Brand Template in 5 Easy Steps

One of the advantages of the SnapApp platform is how customizable every content experience can be. No two SnapApps (interactive content expereinces) need ever look quite alike — they can have different page sizes, layouts, color schemes, what have you. But at times, this customizability can feel a... Read More

Which Horror Movie Character Are You?

“What was that noise?”   “I don’t know. Should we check it out?”   Horror Movie Rule Number 1: All noises must be investigated.   “Gosh, it’s really dark out.”   “Yeah. Should we go for a walk?”   Horror Movie Rule Number 2: When a late night walk is proposed, it must be accepted.   “... Read More

What Bananas Have to Do With Your Marketing (Seriously)

In essence, B2B marketing is bananas.   End blog post.   Alright, fair, elaboration needed. It’s not that B2B marketing is silly or crazy or chaotic (although those can all be true in some contexts), it’s that B2B marketing shares a mirrored existence with bananas, the two are inter-... Read More

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